About Us

Welcome to Smart Concepts Mart, your premiere entrepreneur inspired boutique destination for “the better idea”. At Smart Concepts Mart, we seamlessly blend innovation with imagination for everything “kitchen, starting with our first product launch, Jerk World Jerk Sauce & Marinade.

It was in Atlanta, GA June 2000 where a taste of jerk chicken from a restaurant for the very first time set about an instant insatiable love affair. This Jerk love affair collided beautifully with a curiosity for the culinary arts already deeply rooted in the young kitchen wizard, Jules Alexander. He’d set about a path where 10,000 hours (and then some) were unknowingly implemented in bringing about what would eventually become his own Caribbean spice concoction; Jerk World Jerk Sauce! 

Smart Concepts Mart in association with Jerk World is bringing authentic "jerkilicious" jerk sauce right to your home

. Join us in navigating a culinary world where intelligence meets imagination, and shop with confidence at Smart Concepts Mart.